orbit-model

The Orbit Model community framework, around which Orbit is built, is an interesting read too: https://github.com/orbit-love/orbit-model

Thanks for mentioning this. Truth is I don't exactly remember. I'd say the first 10–20 were friends and former colleagues. Definitely people we directly reached out to and invited to the Slack. There was also early interest around a framework we created called the Orbit Model[1], which at that point existed primarily in blogpost form. Before starting Orbit, we did consulting[3] in the developer relations/developer marketing space for about a year, and had met a lot folks who were thinking about the challenges we sought to address, so that group of clients and prospects definitely provided the seeds for the early community. But yeah, to your point: content can be a great way to attract like-minded folks to an early community. We certainly saw that with the combination of our blog + the Orbit Model. [1] https://github.com/orbit-love/orbit-m

> "We used the word "love" a lot at DigitalOcean as one of the key/core values for how we thought about customers and community. " Right on! We think the language we choose for our frameworks has many downstream effects, and we specifically use "Love" (versus something like “engagement”) in the Orbit Model: https://github.com/orbit-love/orbit-model > "how do you think of blogs and content marketing w.r.t this? Is that a "big marketing effort" or does it fit into community?" There’s definitely lots of overlap between content and community, and generally we don’t try to draw hard lines, as context matters so much. For the purposes of this question, though, we can think in terms of a spectrum. On one end, all content would be community-generated, and on the other, all content would be produce and distributed by the company. In most cases, yo